EA PARTNER
About Us
People say that knowing your market is everything. Saying it is one thing but understanding why it is so important will help your business succeed and grow.
Your market includes your customers, your competitors and the landscape in which you operate. These three are pivotal components that define the success of your business. KnowYourMarket gives you the complete picture and delivers practical insights your business can use from the get-go.
With more than 20 years’ experience of market research, we are expert listeners and lateral thinkers with a background in diverse research areas. We will create an effective research design for your project whatever the scope and budget.
At KnowYourMarket we work with our clients as business improvement consultants. Since launching we’ve become the trusted partner of choice within the home buyer and homeowner space. Our innovative products deliver actionable insights that fit with your business’s wider goals and objectives.
We make it our mission to find out as much as we can about how your business operates and the challenges you face. That way we can tailor our solutions to provide relevant and practical feedback that works for you. And we don’t only do that once. We offer monthly 1-2-1s to go through your results and optimise our services on an ongoing basis.
Benefits
Mystery shopping is a unique methodology to see your company through the eyes of your customers. It allows a business to collect objective customer service data through an independent third-party. It is free from internal bias, and created by professionals who focus on best practice behaviours which will improve your business performance. Conducting regular high-quality, bespoke mystery shopping programmes offers an extensive list of benefits.
- Among which: Boost sales and sales opportunities
- Allows managers to monitor how well staff interact with customers in terms of showcasing their services or products
- Check how consistently staff remember to ask the right questions, collect relevant information and cross-sell related services Regular measurement helps staff internalise all aspects of the sales process facilitating a confident and convincing sales pitch
- Better sales progression and increasing revenue
- Effective, consistent brand messaging
- Measure how well staff are presenting your company, and observe customer response
- Ensure your staff are explaining what makes your company special
- Test delivery and reaction to marketing, promotions and brand messages
- Increase likelihood to recommend and gain repeat business revenue
- Reinforce brand value with best-in-class customer service
Learn from the competition
- Keep an eye on how your key rivals are selling themselves to the market
- Benchmark your competition to maintain or achieve a competitive edge
- Collect first-hand knowledge of competitor offerings, strengths and weaknesses
- Be as well-informed as your customers on the options available
- Innovate and improve your sales approach to stay ahead of the game
Do you know if your team makes the most of every lead you receive? Ensuring the prospect is aware of your mortgage and conveyancing services when relevant, perhaps? Do you know how many leads are simply not followed up at all? If you want to improve your conversion rate from prospect-to-valuation or, more importantly, valuation-to-instruction, have you considered mystery shopping from Know Your Market? If you want to know what your competitors charge and what their pitch is, have you considered market research from Know Your Market?
Testimonials
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